How Xpediant’s Enterprise Content Solutions Solve Business Challenges

2025 is an important year for digital transformation, driving organizations to adopt smarter enterprise content solutions to stay competitive. However, pharma and finance businesses face challenges in managing digital content across multiple platforms while maintaining productivity, compliance, and brand alignment. Adobe’s 2023 Content Supply Chain Assessment revealed that 50% to 70% of produced content is never used because teams can’t easily find it. This underutilization leads to wasted resources and increased operational costs.

Let’s explore how our powerful, purpose-built solutions can help enterprises overcome these challenges.

Emerging Challenges in Enterprise Content Management


Fragmented Content Ecosystem

Managing content across multiple platforms—Adobe Experience Manager, Sitecore, Veeva Vault, and more—lead to content silos and inefficiencies. Gartner estimates that 70% to 80% of enterprise information is unstructured, posing significant challenges for organizations in unlocking potential and mitigating risks associated with such content.

Manual workflows make this even worse. Content teams spend hours reformatting, tracking approvals, and fixing inconsistencies, which delays speed-to-market and limits scalability. Without a centralized content management tool, businesses struggle to maintain alignment across teams and regions.

Missing Brand Alignment and Regulatory Compliance 

For pharma, finance, and other regulated industries, maintaining brand alignment while meeting compliance requirements is an ongoing challenge. A Forrester study found that 63% of enterprises struggle to maintain a unified brand message across channels.

Compliance laws and regulations are also becoming more stringent. In 2020, Wells Fargo faced a $3 billion settlement for failing to comply with regulatory standards. Without an automated compliance framework, businesses risk regulatory violations, fragmented messaging, and reputational damage.

High Costs & Inefficiencies in Enterprise Content Management

Inefficient content management is expensive! As per Formstack and Mantis Research, enterprises lose an average of $3.1 million annually due to slow approvals, duplicated content, and outdated processes. Teams waste valuable time on manual data entry, reformatting, and compliance checks without an automated solution. These challenges increase operational costs, slow productivity, and make content scaling nearly impossible.

Integration of AI & Automation

Speaking of automated tools, AI tools like OpenAI’s ChatGPT, Adobe Sensei, and IBM Watson are transforming content workflows. IDC research shows that AI-driven automation can in fact increase content efficiency by 40%.

However, many businesses struggle with poor AI integration. Content platforms often lack seamless interoperability, preventing AI from automating approvals, content generation, and personalization. Without the proper infrastructure, enterprises fail to discover AI’s full potential.

Hyper-Personalization Demands

Today’s customers expect personalized content, but scaling it is a challenge. Salesforce found that 76% of consumers want content tailored to their interests. However, many enterprises lack the automation tools to deliver this productively.

Most personalization failures happen due to poor content tagging, disconnected data systems, and manual content assembly. To meet customer expectations, businesses need AI-driven content tools that automate segmentation and effective personalization.

Enhanced Collaboration in Remote Work Environments

With remote and hybrid work now the norm, teams need seamless digital collaboration tools. However, a Deloitte report states that 58% of businesses face communication breakdowns that hurt productivity and slow content delivery.

Without cloud-based platforms, automated approval workflows, and real-time tracking, remote teams struggle with content versioning, lost files, and lack of visibility into ongoing projects. Organizations must prioritize integrated digital workspaces to keep teams aligned and productive.

How Xpediant’s Solutions Address These Challenges

Managing enterprise content productively requires scalable, automated solutions that eliminate silos, ensure compliance, and accelerate workflows. Xpediant delivers innovative content solutions that adapt to business growth without compromising productivity.

Conclusion

Don’t let content inefficiencies slow you down in 2025. Discover how Xpediant’s enterprise content solutions can revolutionize your content strategy by identifying opportunities in your current content management process and leverage automation to enhance your enterprise content management.

Schedule a Personalized Demo: Contact Xpediant Digital to experience firsthand how XpConnect® and XpGenerator® can transform your content management strategies.